“Brand community-based platforms” is a whitepaper, written by Spintank, studying corporate community-based websites such as Dell Idea Storm or Nike+. As the main project assigned during my internship at Spintank, I was in charge of the whole book design including page layout, logotypes and illustrations. The final fifty-page printed book showcases 5 families of community-based platforms. Each chapter is dedicated to one family with a common chapter design including 3 sections: Key learnings, “Do’s and don’t” guidelines and Case Studies. The two-page panoramic illustration, called the “Agora”, shows the five family depicted as scenes with pictograms all in one single place.
Download Spintank’s whitepaper (in french) here.